Claude Code operator. GTM engineer. Always experimenting. Top Rated on Upwork · 100+ paid engagements across 12 industries · 7 years applied AI · M-shaped across 5 pillars.
$10,000+ on AI tools and tokens. 500+ products battle-tested across content, sales, ops, brand, video. Every test logged in Notion. Every meeting recorded. Every brand documented. I've already failed enough to know which tools earn their keep for whatever you ship next.
currently shipping for
Strategic Partner · AI Operations & Claude Setup · Arcus Compliance
Nov 2025 – Present
UK regulated-markets consultancy. Scope pivoted once the foundation was built.
RevOps funnel build → setting up Claude Code and maintaining the AI ops layer for the whole business. Email, task mgmt, sales, marketing all flowing through Claude.
From sales for industrial hardware to AI systems builder in seven years. The compound is the M-shape.
Shipped paid work across a dozen functions: industrial sales, BD, program management, community marketing (Young Collective: $2M funnel · 1,000+ events · 175 cities), brand partnerships, three-time National CEO in the AIESEC global network (NZ, Albania, Asia Pacific), event production for 19-nation summits, founder-partner work with Timothy Armoo, and now AI ops. Gone deep enough on each to make money doing it. The five pillars below are what stuck.
the five pillars
01
Claude Code & AI Operations
Building and deploying Claude Code for teams to run without me in the seat. Three paying clients in parallel right now (Arcus, Embodied Performance, Lock & Quay).
→ Bella's "Claude wizard" seat.
02
Content Systems & Automated Publishing
Voice-to-published pipelines with reviewer audit trails. 300+ briefings shipped at Arcus. Content engines built for learnfast.work and across Buttermilk.
→ Bella's "automated blog."
03
Brand & UX Engineering
Documented voice rules plus page-level conversion design. Anthropic frontend-design plugin daily. PostHog instrumentation cloned across Next.js sites.
→ Bella's "brand guidelines + website UX."
04
Marketing Automation & RevOps
29+ n8n workflows in production across 6 functions: lead gen, scoring, content, marketing, sales, client ops. Self-hosted, multi-client setup.
→ Bella's GTM motion.
05
National Operations Leadership
Three-time National CEO across the AIESEC global network: NZ, Albania, Asia Pacific. 19-nation summit Program Director. Weekly workshops, rooms of 5 to 500.
→ How regulated, multi-stakeholder orgs actually move.
highlights
// community marketing · sep 23 – mar 25
Young Collective · Head of Community Marketing
$2,000,000 funnel generated. 1,000+ student events across 175 cities. Ran the community team, hands-on across strategy and execution. (Ruben Paijens managed me directly.)
// flagship · 2024
Asia Pacific Summit 2024 · Program Director
5-day flagship in Kathmandu. 118 international delegates from 19 nations. Workshops, keynotes, Hackathon. Delegate satisfaction 4.47/5. The week that proved I can run a complex, multi-stakeholder event end-to-end.
// founder partner · 2025
Legon Ventures (Timothy Armoo) · The Vault
Came in to build landing pages. Stayed for the launch backend, newsletter growth engine, and the automation layer. Launched The Vault (£300 digital product) hands-on with Timo, plus the business-valuation tool.
earlier leadership · compressed timeline
2019 – Jun 2025
AIESEC global network · 6.5 years.Three-time National CEO: NZ (2-yr term, 2023–25) · Albania (post-pandemic restart, 2022–23) · Regional Director Asia Pacific. Program Director, APS 2024 Kathmandu (118 delegates, 19 nations). Earlier rotations: India BD · Albania Marketing & Ops · International Talent Partnerships · Nokia Ambassador for Global Talent.
Mar – Jun 2025
Marketing Ops, Funnels & AI Agents · Legon Ventures (Timothy Armoo).Came in for landing pages, stayed to ship the launch backend, newsletter growth engine, and £300 The Vault product.
Aug 2021 – Jun 2022
Sales BD → Program Manager, International BU · Graphy (ed-tech).Sold international cohort programs, then ran them end-to-end across instructor ops, student success, and partner schools.
Feb – Dec 2021
Chairperson, Membership Development · IEEE Bangalore (SB RVCE).Grew the campus chapter with year-round technical workshops, member recruitment, and event programming.
2019
Sales · Bosch Rexroth India(industrial automation and motion control hardware). My first paid role. Learned how to sell complex technical products to engineering buyers, and how to read one.
